What is a loyalty program and how it brings customers back
Bonus types, why they beat discounts, and how they bring customers back. With examples and numbers.
Read → ChoosingHow to choose a loyalty program for your business
7 criteria, bonuses vs discounts, WhatsApp vs SMS and a comparison table.
Read → RetentionHow to win back lost customers
Why customers leave and how to win them back automatically: RFM, churn radar, auto-campaigns.
Read → AcquisitionCross-marketing: new customers without ads
How to gain customers from neighbouring businesses almost for free. Mechanic, numbers and Sagi Cross.
Read → AggregatorsHow to keep customers from aggregators and bring them to you directly
Wolt, Glovo, Kaspi do not share contacts. A gift bonus via QR or promo code builds your base and removes commission.
Read → Food serviceLoyalty program for a cafe and restaurant
Bring guests back, raise the average receipt and connect to the POS (iiko, r_keeper, Poster) in 1 day.
Read → RetailLoyalty program for a retail store
Tiers, a Wallet card, win-back and 1C integration. Real numbers from clothing and shoe stores.
Read → PharmaciesLoyalty program for a pharmacy
Welcome and corporate bonuses, 1C integration, data protection. A pharmacy-chain case.
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